Liping Ma (Elisa Ma)

Founder and Project Manager

Liping has over 20 years of cross-border public communications expertise. Her career spans senior roles including Vice President at Ogilvy Beijing, Head of Communications at Canva China, and Senior Marketing Manager at Kpler. Earlier in her career, she worked as an Assistant Analyst covering China’s futures market at Thomson Reuters Shanghai.

Liping holds bachelor’s and master’s degrees in Political Science and International Relations from Nankai University. She later completed Chinese and American Studies at the Johns Hopkins University SAIS program and earned an MBA in Corporate Planning and Strategic Management from Vrije Universiteit Brussel.

Elisa has developed strong business and governance acumen. Though she happens to work in communications, she has consistently gone the extra mile for her clients over the past two decades.